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Pep Talks for Side Hustlers


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Feb 5, 2020

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“Are you going to let your fears be bigger than your dreams, or are you going to go for what you want?”

My guest today is Luisa Zhou, founder of LuisaZhou.com, and creator of the Employee to Entrepreneur system, which teaches people how to leave their day job and start their own six-figure plus business working for themselves. 

She’s helped thousands of students, including health and business coaches, designers, copywriters, and consultants, to launch their own businesses that generate anywhere from 30K to 100K in less than a year. Her advice has been featured in numerous online and print publications including Forbes, Inc, Entrepreneur, Success magazine, and more.

Two words come to mind when I think about Luisa after getting the opportunity to talk to her for a whole hour:

GENUINE and GENEROUS.

Because today she’s gonna share with you every detail about how she grew her business from nothing to multiple millions of dollars.

And when I say every last detail, I mean EVERY. LAST. DETAIL. 

This isn’t one of those stories that you’re going to hear and think, “That’s very inspiring, but I can’t relate. I don’t see myself in that story.” 

It’s going to be one of those stories that you hear and think, “That’s me, right now. She’s been where I am right now, and look what she’s accomplished. If she can do it, so can I.”

Because Luisa has made every stop on the entrepreneurial journey. Every single one. And no matter where you are on your journey, you’ll see yourself in her story.

Luisa and I talk about:

  • What Luisa’s business looked like when she first started vs. what it looks like today, and exactly how she got here.
  • Why she gave away her advice for free in the early stages of her business.
  • How she got her first clients.
  • Why Luisa believes in overdelivering.
  • What to have in place in your business before you even consider paid traffic.
  • Exactly how Luisa scaled her business from six figures to seven figures.
  • How Luisa landed huge opportunities for exposure like Business Insider, Forbes + speaking at the Gary Vee Experience (even while identifying as an introvert).
  • What happened when Luisa put in her notice at her day job.
  • How Luisa guides people from employee to entrepreneur.
  • The one question to ask to find out if your business idea is profitable.
  • How Luisa changed her beliefs about money and value to reach the level she’s at today.
  • Other beliefs Luisa had to change about herself to get where she is today.

Before we dive into today’s episode, I want to tell you about a free, on-demand masterclass that I know you’re definitely going to want to sign up for after you listen to this interview. 

It’s called the “Step-by-step Employee to Entrepreneur system to build your coaching business and replace your salary BEFORE you leave your 9-5.”

*Grab your seat here >>

My favorite quotes from Luisa:

  • “If something is working, do more of it.”
  • “What more can I do that is going to be directly growing my business?”
  • “I found this thing, it works, I’m just going to keep doing it.”
  • “Why not now, what are you waiting for?”
  • “How can I do it more and better?”
  • “The power of focus, the power of optimizing something that works and scaling it?”
  • “Are you going to let your fears be bigger than your dreams or are you going to go for what you want?”
  • “You’re only going to grow if you do things that make you uncomfortable.”

Resources mentioned in this episode:

Bio:

Luisa Zhou is the creator of the Employee to Entrepreneur system, which teaches people how to leave their day job and start their own six-figure plus business working for themselves. She’s helped thousands of students, including health and business coaches, designers, copywriters, and consultants, to launch their own businesses that generate anywhere from 30K to 100K in less than a year. Her advice has been featured in numerous online and print publications including Forbes, Inc, Entrepreneur, Success magazine, and more.

Connect with Luisa: